DEPARTMENT OF MARKETING
ARAUJO, L. and HARRISON, D.
Evolutionary processes and path
dependence in industrial networks: in Proceedings of the 16th IMP
international conference, University of Bath/Birmingham Business School,
September 2000, http://www.bath.ac.uk/management/imp/pdf/18_AraujoHarrison.pdf
(online publication).
AUTY, S. and ELLIOTT, R.*
Being like or being liked:
identity vs. approval in a social context: in Proceedings of the association
of consumer research annual conference, Salt Lake City, 2000.
EASTON, G.
Is relevance relevant?: in Proceedings
of the 16th IMP international conference, Bath University/Birmingham
Business School, September 2000, CDRom.
EASTON, G. and PERKS, H.*
Strategic alliance: partner as
customer. Ind. Market. Manage., 29(4), 2000, 327-38.
EASTON, G., WILKINSON, I.† and MATTSON, L. G. M.†
International competitiveness and
trade promotion policy from a network perspective. J. World Bus., 35(3),
2000, 275-99.
ECCLES, S. and WOODRUFFE-BURTON, H.
Off to the shops: why do we really
go shopping?: in Catterall, M., Maclaren, P. and Stevens, L. (eds.), Marketing
and feminism: current issues and research, London, Routledge, 2000,
183-201.
HARRISON, D.
Is a long-term business relationship
an implied contract? Two views of a relationship ‘disengagement’: in Proceedings
of the 16th IMP international conference, Bath University/Birmingham
Business School, September 2000, CDRom.
LONG, G., BETTANY, S.* and HOGG, M. K.†
Shifting the discourse: feminist
perspectives on consumer behaviour research: in Catterall, M., Maclaren, P. and
Stevens, L. (eds.), Marketing and feminism: current issues and research,
London, Routledge, 2000, 112-28.
MOUZAS, S.† and ARAUJO, L.
Implementing programmatic
initiatives in manufacturer-retailer networks. Ind. Market. Manage., 29(4),
2000, 293-303.
TONKS, D. G.
Marketing management in practical financial management. pp. 71. Institute of Chartered Accountants in England and Wales in conjunction with Gee & Co. (Publishers) Ltd., 2000.
Review of R. Trout and S. Rivkin: ‘Differentiate or die’. J. Market. Manage., 16(8), 2000, 962-4.